Metalsmith and Designer DeAnna Cochran creates handcrafted modern day heirlooms from metals studios in both Texas and Georgia. The Artist’s faith driven passion is to create pieces with a meaning. Jewelry that tells a story and starts meaningful dialog about some of her favorite causes.
DeAnna Cochran’s story is one of loss but resulted in her finding joy through faith, hope and healing. It is her desire to share that hope with others. She has been helping clients tell their story in Jewelry since 2004. She helps create unique pieces for both clients and some very special foundations.
Her passion for jewelry design began at her Aunt’s jewelry store when she was teen. She fell in love with the creative process. She designed her very first ring from some old gold and diamond pieces. She wanted to bring new life to them. A dream was sparked but it wasn’t until two decades later, after successful corporate career in the Tech industry and a heart-breaking loss, that DeAnna Cochran Jewelry was launched.
The Designer graduated from the University of North Texas with a Bachelor of Fine Arts in metalwork and jewelry design but she didn't pursue the jewelry business directly out of college. Instead she accepted a corporate sales position with the largest computer re-seller in the world. That career spanned over 15 years which allowed her travel the world. She soaked up culture from the many countries and had the opportunity to mentor with some of the best business minds she has met to date. During this corporate experience she met her husband and they started a family.
The couple’s first child Jackson was born four months premature in 2004. The couple sadly lost their son three weeks later. DeAnna was forever changed by this experience. She began creating memorial jewelry as a way of healing. Her first collection was launched just months after her son’s death. It was a collection of hand carved leaves called the Jackson’s Leaf Collection. Each piece was created with an individual leaf from an October maple tree planted in Jackson’s memory in the artist’s garden.
After the birth of her second child, she knew this was her calling. She retired from the corporate world leaving her position as the company’s first global operations Six Sigma Black Belt (a practice that applies statistical analysis to processes to ensure high standards). She was now focuses on DeAnna Cochran Jewelry full time. It was her desire to use what she had learned in life and business to launch a company that gave hope to others through art.
Today, DeAnna has a wonderful team. They are committed to her mission to not only to create jewelry but to spread hope, healing and joy to others. DeAnna’s hand crafted designs are eco-conscious using reclaimed gold, silver, and bronze.
To this day she never forgets the purpose of her work, and where her story began. “Every day is journey of faith and trust,” she says. She still wears her first design, the band she created in her Aunt’s shop, as a reminder of the journey she has taken. "In the midst of the journey we may not understand why we are in a particular season or what it all means. What I have learned is to trust the process and the greater plan. My faith, and the support of my tribe, is what gets me through the most difficult times of my life. Without my faith and those around me who have been my biggest supporters, I could not imagine this journey. Yes, there have been some really tough life situations but without them, I would have missed out on some very powerful life lessons. They have given me the strength and insight I have today."
"But those who hope in the Lord will renew their strength. They will soar on wings like eagles; they will run and not grow weary; they will walk and not be faint" Isaiah 40:31
Visit the "Press" page on her website for articles and videos.